There's no more STAND-ALONE options for Long-Term Care protection. Life Insurance cannot be your client's only means of paying for long-term care expenses. Most of the middle-class will have to use a combination of BOTH traditional Long-Term Care Insurance and Life/Annuities with Long-Term Care access. The key is getting these pieces in place as soon as they can!
Article: Putting more life in long-term care
The response to long-term care (LTC) insurance policies has been consistently the same for the past 20 years. Although consumers continue to affirm the need for the coverage, the price tag on individual policies has been too high to win them over in any numbers, particularly as rates continued to go up, sometimes dramatically.
Price has not been the only deal breaker for most consumers. That came when they heard the answer to the question, “What happens to all my paid premiums if I never use it?” The “you lose it” answer ended the discussion, more often than not...read more
Article: Putting more life in long-term care
The response to long-term care (LTC) insurance policies has been consistently the same for the past 20 years. Although consumers continue to affirm the need for the coverage, the price tag on individual policies has been too high to win them over in any numbers, particularly as rates continued to go up, sometimes dramatically.
Price has not been the only deal breaker for most consumers. That came when they heard the answer to the question, “What happens to all my paid premiums if I never use it?” The “you lose it” answer ended the discussion, more often than not...read more
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